Tom

Author's details

Name: Tom Johnson
Date registered: April 6, 2010

Latest posts

  1. We Are Proud to Announce Our New Creative Copywriting Division — October 28, 2011
  2. Is your companies online reputation everything that you want it to be? — September 27, 2011
  3. Talk is cheap during August with 75$ press releases — August 10, 2011
  4. 5 ways that a web designer will benefit from working with a freelance copywriter — May 15, 2011
  5. 2 reasons that skimping on your marketing doesn’t save money in the long run — May 9, 2011

Most commented posts

  1. Which mobile device is best for writers on the move? — 2 comments
  2. Is honesty the best policy for writing web content? — 2 comments
  3. 5 ways that a web designer will benefit from working with a freelance copywriter — 1 comment
  4. Weekly Creative Writing Prompt — 1 comment
  5. The Elements of Persuasion: Part 4 Authority and Social Proof — 1 comment

Author's posts listings

Dec
15

If you want your business to succeed it should be less Office Space and more Tron

Raise your hand if you have watched Office Space. OK, now if your hand is not in the air you need to hang your head and slowly back out of the room. Office Space resonated with all of us because we have all had a job that revolved around unproductive meetings and mind numbing paperwork. …

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Permanent link to this article: http://www.abusinesswriter.com/if-you-want-your-business-to-succeed-it-should-be-less-office-space-and-more-tron/

Dec
06

The customer is always right…NOT!

Not if you want to be a successful consultant. I have heard this saying since I was a teenager working in K-Mart and I am sure that you have too. It has been deeply embedded in all of our psyches and both sides would be better off if we forgot it.

Permanent link to this article: http://www.abusinesswriter.com/the-customer-is-always-right-not/

Dec
02

A few of the best plugins to use on a WordPress blog

Build a better blog!

I am always looking for new WordPress plugins to make my life easier. Over the years I have tested out quite a few and slowly built a list of the ones that I use on every website I create. Recently, I wrote a guest post for the Diary of a Mad Freelancer about how to …

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Permanent link to this article: http://www.abusinesswriter.com/a-few-of-the-best-plugins-to-use-on-a-wordpress-blog/

Nov
28

7 websites that you should be visiting on a daily basis

I am here!

I have managed to fend off a self induced turkey coma long enough to drag myself back to the keyboard. I do not know how long I will be able to stay upright but I couldn’t let the Thanksgiving holidays slip away without giving a few thanks of my own. I am constantly surfing the net to …

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Permanent link to this article: http://www.abusinesswriter.com/7-websites-that-you-should-be-visiting-on-a-daily-basis/

Nov
19

Getting ready for a trip to the dump

Help my podcast hit the mark

I could use a little help at the dump, any volunteers? Dont worry I am not asking you to help me move a sofa, I am talking about my new podcast the Brain Dump. I would like you to give me some ideas about topics that you need explained or that you want more information …

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Permanent link to this article: http://www.abusinesswriter.com/getting-ready-for-a-trip-to-the-dump/

Nov
17

A briefing paper can be a quick and easy way to explain complex issues and find solutions

Write better marketing materials

One of my clients asked me if I could write a white paper for them but in actuality they needed a briefing paper. It got me to thinking, if you are not in a branch of the government or part of a large corporate structure then you may think that they are the same but …

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Permanent link to this article: http://www.abusinesswriter.com/a-briefing-paper-can-be-a-quick-and-easy-way-to-explain-complex-issues-and-find-solutions/

Nov
15

Dont you take that tone with me!

Make your business stand out from the rest

I learned very early that tone is important when trying to communicate with other people. If I took the wrong tone when talking to my mom, she would have me out looking for a switch of the correct length and heft. For you non-southerners that do not know what a switch is, I envy you. …

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Permanent link to this article: http://www.abusinesswriter.com/dont-you-take-that-tone-with-me/

Nov
12

Brain Dump Podcast Episode 1: How to cold call from start to finish

Welcome to the official launch of the Brain Dump podcast! In this first episode I will be talking about cold calling. For those of you that do not know what cold calling is, it is when a business calls another business that they do not know, to offer their services. It is a very effective …

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Permanent link to this article: http://www.abusinesswriter.com/brain-dump-podcast-episode-1-how-to-cold-call-from-start-to-finish/

Nov
10

Who knew podcast research could be so entertaining?

Welcome to the new year!

I have been doing a lot of research on podcasting for the last few days. I want to add a podcast to my site but as a famous writer would say, I have yet to screw my courage to the sticking place. Oh and speaking of historical figures (hows that for a transition?) I stumbled across a …

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Permanent link to this article: http://www.abusinesswriter.com/who-knew-podcast-research-could-be-so-entertaining/

Nov
08

Is honesty the best policy for writing web content?

How to create page turning marketing materials

The way that we interact as a community and do business with each other is always shifting and I find the process fascinating. Not too long ago, if you wanted to be taken seriously as a business person, you had to have a brick and mortar building. It gave your clients a sense of stability …

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Permanent link to this article: http://www.abusinesswriter.com/is-honesty-the-best-policy-for-writing-web-content/

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